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PR LEADS has helped more than 4,000 business experts, solo PR firms, and small businesses. And we can help you get the publicity you need to:

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PR Leads Blog

/PR Leads Blog

The Next Generation of Networking

For all you networking fans, here’s a new twist. Don’t forget to build your network with the next generation. I’ve been around forever and I know most of the people I need to know. But recently, I was interviewed for a podcast, a webinar and a telesummit by three people who were born after I wrote my first book in [...]

By | April 5th, 2018|Categories: Book publicity, Publicity, Publicity thought leadership, thought leadership|0 Comments

2018 Speaking Industry Trends

The speaking industry, like others, is facing constant change. Here are trends for 2018, according to Lois Cramer, owner of Book More Business who reviewed several trade groups’ reports. “What we know are that clients are seeking more interactive programs. They are asking speakers to use their social media channels to publicize meetings. Virtual programs continue to have a role [...]

By | April 5th, 2018|Categories: Presentation tips, Speaking|0 Comments

How can I pitch my story to reporters?

People ask me how to pitch their stories to reporters. Here are my key tips. I’ve written them with an economy of words because you should too! You can get your point across by writing short messages.   Find the right reporter. Read a few articles to get to know them. Determine which part of your story would interest the [...]

By | April 5th, 2018|Categories: Book publicity, Publicity|0 Comments

How can a newbie get publicity?

“If a newbie like me doesn’t have any press yet, or credibility built through interviews, quotes etc., what is the best way to go about getting quoted in the articles I’m replying to through ProfNet?” Dan Janal: EVERYONE has credibility. Not everyone has humility, so I congratulate you! You started a business. You took a risk. You learned things. That's [...]

By | April 5th, 2018|Categories: Uncategorized|0 Comments

How can I promote my podcast?

Question: I wrote a press release to promote my podcast. What should I do next? Dan: Here’s what I suggest: Post the press release on social media. Share the press release with the experts you have interviewed. Let them know you are getting PR for them. Show the press release to experts who won't let you book them. The press [...]

By | April 5th, 2018|Categories: Publicity|0 Comments

Pitching: When should I pitch reporters?

Question: I’m looking at various editorial calendars. I’m curious, how soon do writers want to hear from PR people? For example, WSJ’s May 29 issue will focus on healthcare. When should I pitch them about our healthcare focus? T2 weeks?   Dan: I'd pitch them early and often. But I’d use different messages, of course. If you pitch now and [...]

By | April 5th, 2018|Categories: Book publicity, Publicity|0 Comments