Publicity thought leadership

Free Publicity Tips: Pitch Letters Must be Written for Mobile Reporters and Producers

People have shorter attention spans than ever before.

Free Publicity Tips: Pitch Letters Must be Written for Mobile Reporters and Producers2019-09-27T22:07:48+00:00

Are You Taking Advantage of the New Rules for Media? Asks Publicity Expert Dan Janal

The media world is changing. Let me show you the new landscape and how to master it.

Are You Taking Advantage of the New Rules for Media? Asks Publicity Expert Dan Janal2019-09-02T00:08:12+00:00

The Next Generation of Networking

For all you networking fans, here’s a new twist. Don’t forget to build your network with the next generation. I’ve been around forever and I know most of the people I need to know. But recently, I was interviewed for a podcast, a webinar and a telesummit by three people who were born after I [...]

The Next Generation of Networking2018-04-05T17:09:43+00:00

You Know You’ve Arrived When…

One of my clients told me she was mobbed at the NSA conference during breaks. I said, “You have arrived.” That, of course, made me wonder, what are the other signs that you’ve arrived? You know that you’ve arrived when… You see your name everywhere that matters Clients sign up for your services without talking [...]

You Know You’ve Arrived When…2016-11-28T23:38:10+00:00

Butt Dialing, Livestreaming and You

For all of you who have experienced “butt dialing,” the unconscious art of having your cell phone make a call while it is firmly lodged in your pocket  or purse, wait until you hear this! Call it Meerkat, Periscope or live streaming, instant video will be the hot new thing this year. Basically, with these [...]

Butt Dialing, Livestreaming and You2016-11-28T23:38:11+00:00

Marketing Lessons from the Oscars

My article about marketing lessons from the Grammys a few weeks ago went viral, so I’m guessing everyone would like to see what they can learn from the Oscars. Here’s my take: 1.     The Oscars are basically a 3-hour commercial for movies mixed in with 3 hours of commercials. Let’s face it: People care about [...]

Marketing Lessons from the Oscars2016-11-28T23:38:11+00:00

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