If you’re as tired as I am of reading what your business friends had for dinner, who they partied with and who they are quoting on Facebook, join the crowd. However, I finally found a reason for people like us – authors, coaches and consultants- to finally get a fan page, which is the business side of Facebook in case you didn’t know.
Vickie Sullivan, market and brand strategist for experts, shares her views on how to be a successful, high-paid speaker in today's economy. Yes, it can be done.
CNN did an unscientific poll Sunday of more than 200,000 people who visited their website and answered the question: Which do you prefer: E-books or paperbacks? Given this was an online poll; I would have thought e-books would run away with it. However, paperbacks won by an 80-20 margin! I have no clue. Most sales [...]
Companies that need international publicity can now find reporters at thousands of media outlets in hundreds of cities thanks to a new media database service offered by Bulls Eye Publicity, a service of PR LEADS PLUS, a leading supplier of publicity services. “Having access to a database of reporters from every country will help [...]
Companies that need international publicity can now find reporters at thousands of media outlets in hundreds of cities thanks to a new media database service offered by Bulls Eye Publicity, a service of PR LEADS PLUS, a leading supplier of publicity services.
Recently, I got a voicemail from a Realtor named Louie. I won’t use his last name since I didn’t speak to him or ask his permission. But don’t worry. This is not an embarrassing story. In fact, it is the story of a hero and a person I think I admire. Here’s the story. Louie [...]
Publicity consultant Dan Janal will share his latest research findings on how to optimize media releases so they appear higher on search engines at the Friday Wrap Conference in Las Vegas on May 9, 2011.
When you write an ezine, be sure to post the article to your blog. Google could index it and it could rank high in their results. I can't guarantee that will happen to you, but it does happen when I do it. Here's proof.
It’s been a year since I resumed writing this weekly newsletter and I thought you’d benefit from what I’ve learned. If you’ve ever asked yourself, “Should I Write an Ezine?” or “Is it worth writing an ezine?” then read on.
Many people want to get publicity for their books into the most widely read newspaper in the US. But few are chosen. I recently saw a front-page interview with a new self-help author so I decided to deconstruct the story to find out the publicity strategy used because I always like to give my book author clients tips on how to get publicity.