Should I Launch a Radio Publicity Campaign over the Holidays?

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Should I Launch a Radio Publicity Campaign over the Holidays?

Alex Carroll, the guru of Radio Publicity, offered this advice:

Most radio shows don’t book interviews any further than 2 weeks
in advance.

Furthermore, most radio shows take vacation starting Dec. 15-
20th and won’t get back into the swing of things until Monday,
Jan 7th next year.

That being said, I think your best bet is to send your
postcards out at the beginning of January. Normally you would
want to give them a little more lead time, but with the way the
holiday season schedule falls, I think if you send them out
before that they’ll just get lost in the holiday shuffle.

Alex maintains a comprehensive list of producers of radio shows. You can
learn more about this list and Alex’s training tools by clicking here.

By |2007-11-26T09:40:00+00:00November 26th, 2007|Book marketing, Book publicity, Publicity|0 Comments

About the Author:

Dan Janal, author of "Write Your Book In A Flash!" helps leaders write books so they can get more clients and sell more products. My clients get terrific results from my coaching, developmental editing and ghostwriting. For info, go to http://www.WriteYourBookInAFlash.com.

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