Not my favorite way to get publicity

//Not my favorite way to get publicity

Not my favorite way to get publicity

No one likes a snitch, but according to the Wall Street Journal, it is a sure way to get the attention of the press, or influential bloggers.

See their article on December 16, 2005, entitled “Leak Chic.”

It is now fashionable, apparently, to email reporters with everything from celebrity sightings to behind-the-scenes skullduggery at your local high school.

Can this work for you?

I doubt it; unless you can tie in your news to something to do with Brad Pitt or Tom DeLay.

If you want to figure out how to get quoted and make it sound memorable so it builds traffic to your site and sales, I’d recommend listening to an interview I did with media trainer TJ Walker called “The PR LEADS Guide to Making Sure Reporters Quote You Accurately.” You’ll learn how to create messages and sound bites that reporters are dying to use.

Dan Janal
Your Fearless PR LEADER
PR LEADS
https://www.prleads.com

By |2016-11-28T23:38:45+00:00December 18th, 2005|PR LEADS General Advice|2 Comments

About the Author:

Dan Janal, author of "Write Your Book In A Flash!" helps leaders write books so they can get more clients and sell more products. My clients get terrific results from my coaching, developmental editing and ghostwriting. For info, go to http://www.WriteYourBookInAFlash.com.

2 Comments

  1. Susan Harrow December 30, 2005 at 9:07 pm - Reply

    Don’t be a snitch, be an insider. That’s the good side of snitching–when you have information that others don’t have ready access to, that you know will entice, chafe, or rivet. Unearth some scary statistic that will save a life or report on a new product that’s going to be hotter than “The Incredibles.”

  2. Susan Harrow December 30, 2005 at 9:09 pm - Reply

    Don’t be a snitch, be an insider. That’s the good side of snitching–when you have information that others don’t have ready access to, that you know will entice, chafe, or rivet. Unearth some scary statistic that will save a life or report on a new product that’s going to be hotter than “The Incredibles.”

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