Coming from a news media background, I have a pretty good idea of how the mind of a reporter works. They can be very skeptical and cynical people.
During the time I have been a client of yours, I have had some good success in getting call backs and interviews from queries that I have responded to. The other thing is this:
I ALWAYS DID RESEARCH ON THE WRITER PRIOR TO THE INTERVIEW.
I always read one of their other pieces, then COMMENTED ON IT TO THEM. This brought me into a more friendly relationship with them. If you ever want to do a tele-gig on pre-interview homework, I would be happy to do one with you.
I think that the research I did on the two people who interviewed me yesterday really did some good!
Author, Speaker, Marketer
508 829 9949
Author of “You Don’t Have to be Perfect to be Great!”
What tips do you have to gain favorable attention from the media? I’ll post the best ones here!
Your Fearless PR LEADER
PR LEADS Expert Resource Network