Let me put a finger on a serious media problem

//Let me put a finger on a serious media problem

Let me put a finger on a serious media problem

Saturday’s NY Times reported that Wendy’s has been cleared of any wrongdoing in an apparent hoax involving a woman who claims she found a finger in her chili. The article pointed out this woman has a long history of making claims against businesses.

The story was buried on Page 8. The original story — and subsequent pictures — were front page news on many newspapers and TV stations.

As a result, Wendy’s has lost millions.

So where’s the fairness? Shouldn’t the discovery of the hoax be played up as prominently as the original charge, which was clearly false?

This isn’t the first time a newspaper has placed a correction or and update to a sensational story inside the paper when the original cause was printed on the front page. Many people who were accused of crimes on the front page were cleared of the charges on page 2 or worse.

This blog won’t change anyone’s editorial policy, I’m sure, but it is time that the media acknowledge a long-standing problem. Why are they turning a blind eye to a problem that affects their credibility, which is their most important asset?

By |2016-11-28T23:38:47+00:00April 23rd, 2005|PR LEADS General Advice|1 Comment

About the Author:

Dan Janal, author of "Write Your Book In A Flash!" helps leaders write books so they can get more clients and sell more products. My clients get terrific results from my coaching, developmental editing and ghostwriting. For info, go to http://www.WriteYourBookInAFlash.com.

One Comment

  1. Sadie Lynn April 27, 2005 at 11:15 am - Reply


    That is a great point. But if they started printing those type of stories on the front-page and didn’t reduce the number “sensational” news stories on the front page the paper would have be delivered on a flat-bed truck.

Leave A Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Targeted Queries To Save You Time

We get hundreds of leads each day on dozens of topics. But we only send you leads in your specialty to save you time.

PR LEADS helps you:

  Save time
  Save money
  Reduce your stress
  Make getting publicity fun
  And, it's easy to use...
  We'll even train you!

The Easier Way To Get Publicity

PR LEADS has helped more than 4,000 business experts, solo PR firms, and small businesses. And we can help you get the publicity you need to:

  Build credibility
  Create marketing tools for your handouts and websites
  Position you as an expert
  Show why you are better and different from competitors
  Justify raising your rates and fees
  Grow your business
  Help your clients get publicity