Question: Who is the intended audience?
Answer: Anyone who wants to actively take control of their life and define success in terms that mean something to them, and not let someone else determine their terms of success.

Q: What is the book about?
A: This book is part business autobiography and part motivational/inspirational. It shows how I succeeded in the world’s largest and most competitive market (as a one person consultancy) by defining the rules I live by. Then, by living life on my own terms, being truthful and candid, I became one of the most relied on and influential voices in marketing to the government. It demonstrates the many ways ideas can present themselves to you and how you can use these ideas to expand your business horizons.
Q: Why are you the best person to write this book?
A: I am the only person to write this as it is my journey. While the rules I have chosen are not necessarily new, my way of presenting them has been equated to Steve Covey’s habits being presented by Conan the Barbarian: easy to follow, no nonsense, with a heavy dose of attitude.

Q: How is this book different from other books on this topic?
A: Confidence, attitude, results and impact. The Amtower attitude (seen in my writing, ezine, and interviews), heard on my radio shows and in my speeches. The results achieved by me, my clients and those I have mentored over the years. The combined impact of each of these and the resulting confidence displayed in all aspects of my life.

Q: Is there anything else we should know about this book?
A: Anyone interested in leading a successful, ethics-based life: those starting a career and those stuck in a rut in the middle of a career; those who manage and those who may want to manage; those ready for a career change and downsized who need to be reminded that they retain value.