Editing (and Cutting) Is Essential for Good Blogs, Articles and Books
Editing is part of the writing process.
Someone once said that writing is really re-writing. That’s the truth. The first things you write will rarely see the light of day. That’s because you will revise, edit, cut, trim and add to your prose.
It is hard to delete words and sections. However, if deleting 1,000 words would make your book better, then that’s what you must do. Don’t mourn the loss of those 1,000 words. They gave their lives so that your book will help other people. It’s a worthy sacrifice. Honor those words – and move on.
Sometimes, I’m prouder that I cut 1,000 words from the manuscript than I am when I have written 1,000 words.
In fact, I trimmed 100 words from the original version of this article! The message is stronger.
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Dan Janal is Founder and President of PR LEADS Expert Resource Network.
USA TODAY called Dan Janal “a true Internet pioneer” because he has more than 20 years of PR experience. He was on the PR team that launched America Online. He also handled PR assignments for IBM, Reader’s Digest, American Express, AT&T and more than 100 other high-tech companies, including many startups. He was responsible for the PR that introduced the CD ROM industry, as he served as PR counsel to Grolier and their Electronic Encyclopedia, the first piece of consumer software for CD-ROMS.
The San Francisco Chronicle called Dan Janal “an Email marketing expert.”
The LA Times called Dan Janal “an Internet marketing expert.”
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