No self-respecting publisher today will talk to an author who doesn’t have a large “platform” of followers who will by a book and a marketing plan that shows how the author will sell the book.
So how did Stieg Larsson become a best-selling author, years after he died without publishing a book in his life?
Unless you’ve been living under a rock, his best-selling “The Girl Who…” series is a best seller in the US and from what I can tell from my visit to Madrid, all over Europe as well.
I don’t have the answers. Do you? Why would a publisher take on an unknown author, who is dead, and promote the heck out of his books when it seems like most publishers won’t lift a finger to promote a book from an unknown (living) author?
Any ideas?