Media Training Tips from PR LEADS CEO Dan Janal

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Media Training Tips from PR LEADS CEO Dan Janal

Dan Janal, president of PR LEADS
One of my clients was pre-interviewed for a TV newscast. She asked me how she can ace the live interview. Here’s what I told her:
·      Make a list of 3 points you want to cover. Make sure you work them into your answers.
·      The reporter will ask the same questions as in the pre-interview. I’d suggest you review your answers and see if there is a way to make them shorter — without sacrificing content.
·      Next, see if you can make your comments memorable. Try to think of a rhyme, alliteration (using same letters to start several words), or a cute phrase that would be a good “sound byte.” For example “Proper planning prevents poor performance.” That would be nice, but not entirely necessary. It makes your message more memorable.

By |2016-11-28T23:38:11+00:00October 28th, 2014|Book publicity, Free publicity|0 Comments

About the Author:

Dan Janal, author of "Write Your Book In A Flash!" helps leaders write books so they can get more clients and sell more products. My clients get terrific results from my coaching, developmental editing and ghostwriting. For info, go to

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