Dan Janal, president of PR LEADS 
Did you know that reporters and TV producers look at YouTube to see if you are ready for prime time?
 
It’s an interesting insight I picked up at the Authority Marketing.com seminar from John Maher of McDougall Interactive, based in Danvers, MA.
 
“Local TV producers want to see you in action. It’s a good way to show you are knowledgeable and personable. A good video shows producer you’d be great on their shows,” he said.
 
National TV producers are the same way. They want to see that you’ve had experience on local TV before they put you on a bigger stage. They want to make sure you will be comfortable in front of a camera. They’ve seen too many guests freeze when the lights go on!