Branding

Product Publicity: How Bloggers Can Receive Products for Review from Brand Managers

Blogging has created many new opportunities for brand managers at large companies and small businesses to get publicity to new market from a trusted source. Many bloggers ask brand managers for sample products to review. How can you as a brand manger determine where to invest your time? And if you are a blogger, how can you build trust with a brand manager so they want to send you the product? This article will discuss the ways bloggers can develop good relations with bloggers.

Product Publicity: How Bloggers Can Receive Products for Review from Brand ManagersDan Janal2020-12-28T18:40:21+00:00

How To Lose Your Brand Identity in Three Easy Steps

Kids today don't know who Colonel Sanders Is! Horrors! Don't schools teach kids anything anymore? I mean how can an entire generation of kids not know the founder of Kentucky Fried Chicken and an icon to many generations of adults? Well, it is easy, it turns out, to lose your brand. First step: Drop your [...]

How To Lose Your Brand Identity in Three Easy StepsDan Janal2016-11-28T23:38:23+00:00

Position Yourself as an Expert: Host Your Own Contest

I’m a big fan of TV competition shows to find the next Food Network Star and the next design star. So you know I’d love it when someone takes that great idea and brings it to a level that you and I can benefit from. So let me tell you about my friend Linda Claire Puig and her great idea.

Position Yourself as an Expert: Host Your Own ContestDan Janal2016-11-28T23:38:23+00:00

How one consultant gets tons of press with PR LEADS and how maximizes the results

In building my business, I've found PRLeads very useful. Here's how I use it.

How one consultant gets tons of press with PR LEADS and how maximizes the resultsDan Janal2016-11-28T23:38:23+00:00

Speakers and Authors: How to Brand Yourself and Become a Category of One

For speakers and authors who want to get clients. the message is clear: your brand must stand out and be unique. How many times have you heard that message? Probably too many times. Yet, it is true. But most consultants and thought leaders don’t know how to be unique. Here are a few tips on [...]

Speakers and Authors: How to Brand Yourself and Become a Category of OneDan Janal2016-11-28T23:38:24+00:00

It's time to do a competitive audit to see how your marketing stands up

Chances are you don’t have a clue as to how your site compares to your competitors. Now would be a good time to find out.

It's time to do a competitive audit to see how your marketing stands upDan Janal2016-11-28T23:38:25+00:00

Branding Like Lady Gaga

The music world is going goo goo over Lady Gaga. She's the hottest act out there and there are branding lessons you need to know from her, even if you don't follow her music.

Branding Like Lady GagaDan Janal2016-11-28T23:38:25+00:00

Targeted Queries To Save You Time

The Easier Way To Get Publicity