Book publicity

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Do Online Media Articles Convey Credibility?

This week’s SpeakerNet News newsletter asked whether online articles written by online columnists in national magazines like Forbes were as credible as those in print publications.   Of course they are!   In case they haven’t noticed, online readership is at an all-time high and growing every day. Many print publications, on the other hand, [...]

4 #Publicity Lessons from the Ice Bucket Challenge

The ALS Ice Bucket Challenge has accomplished what every marketer dreams about: a viral marketing campaign that spreads like wildfire. More than $70 million has been raised so far and it is the feel-good story of the summer.   Viral marketing is hard to do. Many marketers have tried and many have failed. What can [...]

Publicity Opportunity in the Wall Street Journal for Book Authors

Have you noticed the Wall Street Journal is printing informative articles from authors of books that are about to be launched? The Saturday edition is the place to be for new books. I read two articles, one on how to learn a foreign language, another on arctic explorers. Both books sounded fascinating.   What is [...]

By |2016-11-28T23:38:12+00:00August 6th, 2014|Authors, Book publicity, Free publicity, Publicity|0 Comments

How to Produce Great Video Scripts Your Audiences Want to Watch

Patricia Fripp When I attended Patricia Fripp’s speaking school several years ago, I left with a tool kit of ideas, tips and techniques that I could use for any speaking occasion. One idea she suggested was to get transcripts of our speeches and cut the wasted words. That tip was incredibly useful when [...]

Why Most Books Fail

Dan JanalBook Publicity Expert and Speaker Why isn’t your book successful? My good friend Joan Stewart spoke on a publishing seminar on a cruise ship recently hosted by my other good friend Judith Briles. Joan reported several reasons why books don’t sell: 1.     No platform.. 2.     Giving up too soon. Let’s look at [...]

By |2016-11-28T23:38:13+00:00January 28th, 2014|Book marketing, Book publicity|1 Comment

Book publicity speaker Dan Janal shares notes from Author 101 University Conference

My pal Rick Frishman, publisher of Morgan James Publishers also Rick Frishman produces the Author 101 University which was held this past weekend in Las Vegas. Here are notes: ·      Traditional publishing model is antiquated. New models are taking hold that serve the author and reader much better. ·      “You don’t make money [...]

By |2016-11-28T23:38:13+00:00November 2nd, 2013|Authors, Book marketing, Book publicity|0 Comments

Fiction Author Gets Publicity with PR LEADS

Laine Cunningham “Although the media normally isn't interested in fiction authors, by using Dan Janal's PR Leads I was quoted on MSNBC.com, FoxNews.com, The Sydney Morning Herald out of Australia, Die Presse newspaper in Austria, and was featured in Women's World magazine. Since I also help others write and edit their own books, [...]

By |2016-11-28T23:38:13+00:00August 14th, 2013|Authors, Book publicity|0 Comments

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