Getting the Most from Your Press Releases

Let's be honest. Press releases in today's digital media age can spread far and wide in record time, thanks to many fee and free press release distribution services.

The real questions to consider are:

• Are your press releases really delivering the results you need?
• Are you earning big "ink and air" as a result of your press release efforts?
• Or, are you just sending your message into cyperspace with the hope that your message will carry?

These are provocative questions. And here are a few more:

• Do you want to make the most of every press release you issue?
• Do you need a primer on what comprises a good press release?
• Do you wonder if your press releases are meeting the mark?
• Would you like to learn about some useful and mostly free resources to help you get be an extraordinary do-it-yourself publicist?

Help is just one teleseminar away. Sign up today for Dan Janal's teleseminar interview with Work-in-the-Trenches Publicist, Media-Savvy-to-Go Publicity Toolkit Author, and Publici-Tea™ Trainer Nancy Juetten. Dan will interview Nancy and help answer all of your nitty-gritty press release questions so you can begin 2009 on the right track to earn "ink and air" in the media venues that are most important for carrying your message far and wide.

Here are some of the press release essentials Nancy will cover:

• Why small business owners in particular need to learn to write good press releases;
• Why most press releases end up on the round file;
• The single best way to invite readership of your press release;
• Cool and free tools to help you learn the difference between a good press release and the alternative;
• Why a really good pitch trumps a press release just about every time;
• And so much more.

Stay tuned to the end of the call for a special offer on two resources that will support you in your efforts to get seen, heard, and celebrated in your own backyard and beyond through the power of free publicity and contribute to 2009 being your best year ever.

To listen to this expert interview now, just click the "Play" button below:

In the teleseminar, we referred to several web sites and offers. Here they are for your convenience:

PR WEB press release distribution at 20 percent off: www.bullseyepublicity.com/prweb PR WEB guarantees your press release will be posted to Google. Offer good through February 28, 2009.

Targeted media contacts based on industry, topic and/or location: www.bullseyepublicity.com Great way to save time and reach the reporters who write about your topics.

Receive leads from reporters so you can get quoted in major media: www.prleads.com More than 3,000 authors, experts and speakers have used PR LEADS since 2001, the industry leader.

Resources from Expert Publicist Nancy Juetten to Help You Earn More Publicity Success with Greater Ease:

Want to learn even more about making your do-it-yourself publicity program deliver results for your growing business, just in time to turn the page on the New Year?  Visit www.localprforme.com to learn more and purchase the Media-Savvy-to-Go Publicity Toolkit.  Benefit from two tips booklets that offer 147 powerful ways to build business and profit from free publicity, a special report that shows you "How to Pitch an Article the Media Can't Resist," three audio CD's that inform, delight, and inspire about DIY publicity essentials, and benefit from a 60-page workbook that shows you examples of press releases and pitches that delivered meaningful results for quality clients.  When you buy this high value DIY publicity toolkit between now and December 12, 2008,  you'll also receive a copy of PR Secrets CEO Susan Harrow's fabulous book "Sell Yourself without Selling Your Soul" which makes it easy to promote your business with integrity and spirit.  It's a $19.95 value as your gift when you purchase your Media-Savvy-to-Go Publicity Toolkit between now and December 12, 2008.   Be sure to put "Dan Janal" in the comments section of your online order!

Need PR guidance from an expert?:  Visit http://www.mainstreetmediasavvy.com/rent-a-brain to learn more about Renting Nancy Juetten's trained PR brain by the hour to get the high value help you need without having to make any long term commitments.

Want to learn more about Nancy Juetten's popular and high impact Publici-Tea™ Half-Day Workshops that deliver laser coaching about your business in an engaging environment, complete with tea, chocolate, connection and conversation about DIY publicity?  Visit www.publici-tea.com to learn more.

Want to learn more about DIY publicity and give back to women newly diagnosed with breast cancer?  Learn more about the new Publici-Tea™-TO-GO! Gift Bundles that deliver the essentials of do-it-yourself publicity in a hot pink tote box full of quality information products, a CD, Biscot-Tea™, Seattle Chocolate Company chocolate truffles, tea and a Prosperi-Tea cup -- in the time it takes to enjoy a really good cup of tea.  Learn more and order at www.publiciteatogo.com.

Fee Services to Help You Issue Your News Releases:

www.prweb.com
www.busineswire.com
www.prnewswire.com

Free Services to Help You Write Better Press Releases:

Subscribe to Publicity Hound Joan Stewart's free 89-day email tutorial that shows you the difference between a good press release and the alternative.   Visit www.publicityhound.com to sign up.

Visit www.pressreleasegrader.com to access a free resource that delivers immediate feedback about how well your press release is written, paying particular attention to search engine optimization.

Fee Services That Invite More Publicity Success with Greater Ease:

www.prleads.com  - You just have to subscribe.  It's the best $99 a month you'll invest to invite more publicity success with greater ease and impact.  It's just that simple.

www.giftlistmedia.com - If you have products to bring to market that are perfect for holiday gift guide consideration, this tool is worth its weight in gold.  Nancy’s media placement for Seattle Chocolate Company in the October 2008 edition of O The Oprah Magazine occurred as a direct result of a story pitch I made to a lead I found the first day my online subscription to this service was "live."  That more than compensated for the modest investment to subscribe.

All the best,

Dan Janal
Your Fearless PR Leader
E-Mail Me

PR LEADS BLOG: http://www.prleads.com/blog

Teleseminar Tips Blog: http://www.greatteleseminars.com/blog