Ever wonder why The New York Times doesn’t review your book?

Here’s why, according to an article published on December 18, 2006 in the Week in Review Section by Byron Calame, the Public Edtor.

1. They don’t review self-published books. Let’s not get into the debate about the quality of self published books. I know they are good. And I know you’ll make more money publishing the book than if you sell it to a traditional publisher.

2. They don’t review books in these categories: self-help, how-to, diet, and financial guide books.

To read more about this fascinating process, click here

Dan Janal
Your Fearless PR LEADER
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