Dan Janal Interviews Rick Frishman

This week's teleseminar will be a wake up call for many of you!
 
You'll learn how to get the most PR from road tours, piggy back tours, morning drive tours and satellite TV tours.

If you don't know what these tactics are, then you need to attend! If you know what they are, you might not be getting the most of them, so attend anyway!

Our guest expert is Rick Frishman, one of the most respected PR people in the business today! He's the author of several books including "Guerilla Publicity" and is president of Planned Television Arts, one of the leading PR firms for authors. His clients include Steven King, Harvey McKay, Mark Victor Hansen, Jimmy Carter and Henry Kissinger.

Here a few of the many important things you will learn:

• How has publicity changed and what it means for you
• What is a road tour?
• How can you get the most out of the road tour?
• What is a piggy back tour?
• How can you get the most out of the piggy back tour?
• What is a morning drive radio tour?
• How can you get the most out of the drive-time radio tour?
• What are satellite TV tours?
• How can you get the most out of the satellite TV tour?
• What three things do the media look for?  controversial, solve a problem, claim a title
• Do I need a press kit?
• What should be in the press kit?
• What should you put on your media web site?
• What is media training?
• What are the biggest mistakes people make when talking to the media?
• How to get your publisher to pay for your publicity?
• What are Video News Releases?
• Why do TV shows love Video News Releases?
• What is a newspaper feature release?
• Why would newspapers use that material?

You can order the CD for $49.95 by clicking on this http://snipurl.com/tourcd

If you'd rather read the transcript, you can order the transcript for $15, by clicking on this http://snipurl.com/tourtranscript

If you'd like to join our Inner Circle and receive all the transcripts for all our sessions, and listen to all previous recordings, click on this http://snipurl.com/clubinfo

You'll also be able to listen to all future sessions and see all future transcripts for just $50 a month. Remember to click http://snipurl.com/clubinfo