Dan Janal Interviews TJ Walker
“And You Can Quote Me on That!”
Frequently interviewees say that they were “misquoted” or that the reporter “missed the point”. . When asked if they made the statement quoted, they say, “ Yes, but they took it out of context.” or “They only used a partial statement that lost the whole meaning of my point.” Another problem we hear is “the quotes came across as uninteresting” or they may not even be quoted at all.
This seminar will provide all participants with the unique and proven techniques for speaking your message points in sound bites. When using TJ Walker’s methods, interviews will take less preparation time and your message points will be quoted as you have planned. When developed using these techniques, the message points will come across in quotes that are perfectly on target with all the emphasis and clarity you developed them to deliver.
You will learn:
- How to create effective and sizzling sound bites
- How to get the exact quotes you want in any media interview
- How to gain control over quantity and quality of your quotes with reporters
- The 10 essential tools that will allow you to turn any message point into a sizzling sound bite
- What reporters are looking for when they need quotes from news sources
- How to ensure your sound bites are always “on target”
- How to never be misquoted
- How to control your message
- How to answer questions and stay on message
- How to deliver repetition in an interesting way
About our guest expert:
TJ Walker, the President and Lead Instructor of Media Training Worldwide, is one of the leading authorities on media and presentation training in the world. With more than 20 years of media training experience, Walker has trained thousands of CEOs, executives, authors, and experts, including leading government officials in the United States, Prime Ministers and Premiers of various national governments, and African diplomats. He is the most widely published and produced media trainer in the globe. He has lectured or conducted trainings at Yale University, Columbia University and Princeton University. You can read more at: www.mediatrainingworldwide.com
Order the CD for $49.95. Click this link:
http://snipurl.com/messagecd
Order the transcript for $15:
http://snipurl.com/messagetranscript
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