"Thanks for another great teleseminar today. I really appreciated Sam's creative techniques. Haven't tried them all yet, of course, but already I can see potential."
Elizabeth Eckert, Ph.D., "Stick To It Coach"
"I thought it was excellent. Certainly stimulating and well done. Sam was very good."
Richard Buck, Managing Editor, FundAdvice.com
"Thanks for putting together the seminar with Sam Horne. Very educational!"
Marty M. Fahncke, President / Professional Revenue Developer, FawnKey & Associates
"You're on a roll. Another high impact teleseminar with Sam Horn and the POP technique for results, the only limitation if you master the knowledge is one's own imagination. Continue the big picture approach to PR Leads teleseminar and your sphere of influence - priceless."
Steven R. Koss, Visionary/Consultant at Large
Would you like:
- a compelling name for your company so it stands out from the crowd?
- a "trade-markable" title for your intellectual capital so you own that concept?
- your book to be the "Next Big Thing?"
- people talking about your ideas around the water cooler?
Yes? Then join us for this interview with Sam Horn, 12-time Emcee of the world-renown Maui Writers Conference and author of Tongue Fu!
Click this link to order the CD for just $29.95
http://snipurl.com/e8k8
Like to take notes? Order the transcript for only $10!
http://snipurl.com/e8kb
People today are busy. They're too preoccupied to notice what you're offering unless it's packaged so appealingly, it breaks through their "blasé" and grabs instant attention. The question, of course, is how can we come up with those clever names that stop people in their tracks? How can we craft unique pitches that quickly convince people we're worth their valuable time and money?
Bring a pen, paper, and your brain, and Sam will show you how to create precise, persuasive "Tell and Sell" sound-bytes that clearly and concisely communicate the essence of what you have to offer in a way people instantly GET it and WANT it.
Her process -- called POP! -- is a godsend for entrepreneurs, speakers, authors, coaches, anyone who has to think up catchy brand names and marketing slogans to generate instant intrigue and word-of-mouth buzz for their work.
The POP! process transcends word play. It is a fun, fascinating, strategic approach for inventing Purposeful, Original, Pithy names that help your copy POP! off the page and POP! into people's mind.
If you want your business, product, and service to be one-of-a-kind instead of one-of-many, you'll love these real-life suggestions you can use immediately to crystallize innovative titles and taglines with truly inventive techniques including:
- Contra-Brand: Say something that flies in the face of current wisdom
- Valley Girl: What is your business, service or product "like" - with a twist?
- The Jerry Maguire Rule: Craft a pitch that gets people at hello
- Total Recall: How to make up a name that people remember weeks later
- To Rhyme is Sublime: Use words that resonate to make your language lyrical
- Half and Half: Coin original phrases so you are the "go-to" resource on that topic
Click this link to order the CD for just $29.95
http://snipurl.com/e8k8
Like to take notes: Order the transcript for only $10!
http://snipurl.com/e8kb
Sam Horn is the most creative person I know!
She is president of Sam Horn Consulting-Keynotes-Creative (since 1981)
- Helping professionals create and package original, compelling titles, pitches, methodology, and intellectual capital to drive and differentiate their business
- 11 time Emcee of world-renowned Maui Writers Conference, working with authors to get their books out of their heads and into readers' hands
- Author of Tongue Fu!, ConZentrate, What's Holding You Back?, Take The Bully By The Horns (all from St. Martins Press)
- 2003-04 Outstanding Capital Speaker Award; top-rated speaker at the 1996 and 1998 International Platform Association conventions
- www.SamHorn.com . . . CA office: 805-528-4351 . . . VA office 703-456-0870
