I need to do a better job of telling my story and I need your help. If you’ve gotten work, a book contract, a speech or any other result from the publicity you’ve received through PR LEADS, then I’d like to help you promote your success story!
Last week’s article on how to ace your TV interviews led a few readers to offer their suggestions:
In addition to providing the best leads from the best media, PR LEADS also gets requests that can help you in several ways:
Dan Janal’s Publicity and PR LEADS Blog was named a “must read” blog about publicity tactics by the editorial team of ProfNet Connect.
Lingerie Website JadaMichaels.com achieved a 65% increase in sales after MSNMoney.com wrote about the company. The reporter learned about the boutique lingerie company by posting a query on PR LEADS.com the most effective reporter-to-source publicity leads referral company.
The phone rings. The local news station wants you to be on the news that night for a 5-minute interview. Can you be at the station in two hours to tape the interview?
Intuition author Lynn Robinson credited the PR LEADS publicity service with helping her get a book contract. “I just signed a contract with Jossey Bass (a division of Wiley & Sons) to revise and update my first book, ‘Divine Intuition: Your Guide to Creating a Life You Love.' The fact that I'd received so much media attention was one of the factors that sealed the deal!” she said.
Congratulations to Shane Ellison, MS, a long-time PR LEADS client who took some time off to write his new book “Over the Counter Natural Cures.” He’s gotten quite a few hits using PR LEADS in just two weeks since returning. Here’s one of his quotes about removing wrinkles from Fit and Fab Living.com
There’s no denying that Oprah can make a company successful overnight. The stories of her successful imprint radiate from the pages of Forbes, Business Week and many others to attest to the kingmaker position Oprah has played. Now that her show is off the air, what are authors, marketers and PR people to do?
Headlines are now indexed by Google and they are searched by people like you and your prospects. Are they looking for “a nice day” or are they looking for “when does the city ice rink open?” Chances are, it is the latter. And you need to write your headlines to reflect the keywords that people use.