Would you hold a book signing at a restaurant? That's what Ian & Margery Punnett, authors of "Dizzy the Mutt with the Propeller Butt" are planning to do on Saturday, August 7th from 9am-11am, at the Longfellow Grill in Edina, MN. You gotta go where the buyers are, and if they think that's the place [...]
No self-respecting publisher today will talk to an author who doesn't have a large "platform" of followers who will by a book and a marketing plan that shows how the author will sell the book. So how did Stieg Larsson become a best-selling author, years after he died without publishing a book in his life? [...]
Some newspapers and magazines charge for reprints. Some don't. And some charge a small fortune. Here's a way to maximize articles without paying ridiculous prices for reprints.
Is Old Media still relevant in today’s social media world in terms of getting publicity that helps you make sales? You bet. While it is great to get mentioned on blogs and social media sites, Old Media or Mainstream Media is still the place to be to get results. Here are 5 reasons to include Old Media in your publicity and marketing campaigns.
This month, we had a large number of alumni clients re-start their PR LEADS subscriptions. While we’ve always gotten new clients during this recession, and we always had a few alumni resume, this month clearly showed a great trend. Why? Many reasons, internal and external, with lessons that will help you grow your businesses:
If you want to be treated like Hollywood Royalty by reporters, its actually fairly simple. Look to the Red Carpet for clues.
If you'd like to see your press release posted for dozens of top media sites, including Forbes.com Reuters, Hoovers.com, Marketwatch.com and dozens of city business journals, you need to use my new source for press release distribution. It's amazingly affordable at just $295 per release (which goes to top tier newspapers and targeted vertical market [...]
Publicity Coach Dan Janal Featured in 69th Book with Extensive Interview on Publicity Thought Leadership
Minneapolis – January 19, 2010 – Publicity coach Dan Janal was quoted extensively in “Celebrity Leverage” a new book published today by Jordan McAuley . This is the 69th book that has featured Dan Janal, who is widely regarded as one of the most highly regarded thought leaders in publicity and the Internet. "I've used [...]
Minneapolis – January 15, 2010 – Publicity coach Dan Janal has been named one of the top “30 PR Experts You Should Follow on Twitter” by eReleases.com. "Dan Janal is a recognized publicity expert who understands the media. His PR LEADS service offers a unique way for users to reach targeted journalists under deadline," said [...]
Linda Hollander helps teach speakers and authors how to get corporate sponsorships. She thinks that companies are fed up with risky celebrities and will be looking to find "real people." Here's an excerpt from her ezine: With the recent implosion of the Tiger Woods brand, corporate sponsors will be thinking differently about where they put [...]