Interesting –and annoying — marketing tactic
I bought a new computer yesterday which contained a new anti-virus program.
It nagged me several times to register and pay for the software. After seeing this message a few times, I decided to remove the software and stop being nagged.
The software did remove itself — only to be replaced with another nagware message saying "Your computer is at risk of viruses. Click here to protect yourself."
I believe this tactic is called "damned if you do, damned if you don’t!"
I agree — and I think it’s especially taking the low road given how worried less-tech savvy computer users can be about such things — it raises their blood pressure everytime the warning appears and makes them wonder… Some would call this “good marketing.” (Not us, though!)
I see you’re coming to San Diego — I just met Christian at a coaches’ meeting a few weeks ago and have been following him for years. Seeing what I can do to be there, too.
Donna Kozik
http://MyBigBusinessCard.com
“Write Your Book, Market Your Business, Make More Money”