Dan Janal | Publicity and PR Leads Blog

USA Today has called PR LEADS founder Dan Janal a 'true internet marketing pioneer.'

A leading authority on public relations and getting more publicity, Dan Janal is the founder of several companies, including PR LEADS, BullsEye Publicity, and Great Teleseminars.

Archive | July, 2006

Posted by Dan Janal, Your Fearless PR LEADER ~ 0 Comments

Should I reply to every question the reporter asks?

Sometimes, reporters ask a lot of questions in their PR LEADS, or just on the phone in general.

You do NOT have to answer each question. In fact, I’d suggest you pick only the best question that helps you the most and answer that.

Why?

They aren’t going to quote you on six answers. They want six different people. So if you have only one shot at the brass ring, grab that ring and forget the others.

Also, if you aren’t an expert in the other areas, then you’ll drag yourself down in their eyes by giving trite answers.

Finally, save yourself the time. Managing your time is very important so you don’t get overwhelmed. Stay fresh and alert for your next opportunity!

The reporter will get enough responses from other people for the other questions, no worries!

I interviewed TJ Walker on how to create “Sound Bytes.” This is the single best resource I have to help you create great sounding answers with rich conent to reporters. You can read TJ’s tips at:

http://www.prleads.com/club-message.htm

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Posted by Dan Janal, Your Fearless PR LEADER ~ 0 Comments

"Do you get PR LEADS from O magazine?

“Do you get leads from O magazine?” asks Karen Salmansohn, author of “Ballsy.”

Yes, we do, but they are cleverly disguised! As you might suspect, if a reporter said she worked for O, she’d be swamped with responses. So they do post queries, and they just say they are a freelancer and give a yahoo.com address, or gmail.com address.

Here’s what I suggest you do: Go out and buy a copy of O magazine and write the names of all the writers on a piece of paper. Put that paper

near your computer. When you get leads that sound interesting, check to see if they are on the O masthead. If they are, write fast!

We did a teleseminar on how to work effectively with freelancers. I interviewed several PR people and freelancers to get their insights. Read more here

Good luck!

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
www.PRLEADS.com

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Posted by Dan Janal, Your Fearless PR LEADER ~ 0 Comments

PR LEADS Endorses National Publicity Summit

Would you like to be a guest on a top national TV show
like Oprah, Good Morning America, Today Show or Fox News
Channel?

Of course you would because there are few faster ways
to instantly reach millions of people and boost your
sales than getting big-time TV publicity.

In the publishing world, it’s no secret the right
national TV appearance can catapult a book to the
top of the Bestseller List.

Curious to know how YOU might get on national TV?

Find out on a free 90-minute telephone seminar this
Thursday, July 20th at your choice of times: either
2 pm Eastern (11 am Pacific) or 7 pm Eastern (4 pm
Pacific) hosted by my friend Steve Harrison, publisher
of Radio-TV Interview Report (RTIR) on ….

“The Three Big Secrets for
Getting Booked as a Guest
on Top National TV Shows”

In addition to Steve, you’ll hear from a former Oprah
guest booker, a Fox News Channel producer and some
other surprise guests.

Together they’ll teach you things unknown to 95% of all
publicity-seekers.

To register for this call — which is free except for
your normal long distance charges — go here now:

http://www.FreeTvPublicityTraining.com/?10064

On the call, you’ll learn things like:

* How to increase your odds of getting on Oprah,
Fox News, CNN, Today Show, Montel and other top shows.

* Understanding the mindset of national TV producers
and what gets them to book you as a guest.

* The strategy a husband-and-wife team used to land
a 7-minute Today Show segment last month.

* What you should send TV producers (and what you
shouldn’t).

* An important lesson from one self-published author
who got on Oprah and saw sales soar as a result.

* The most important question you must be able to
answer to land a TV appearance.

* The biggest mistakes to avoid when pitching
TV producers (including ones that could get you
black-balled forever!).

* Case histories of four other authors and entrepreneurs
and the strategies they used to get on top TV shows.

Again, to register go here now:

http://www.FreeTvPublicityTraining.com/?10064

Once registered, you’ll receive all the details back
within five minutes.

Who knows … maybe we’ll be seeing you on national TV
very soon!

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
www.PRLEADS.com

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