Have your New Year’s resolutions already gone by the wayside? Regardless of whether or not you hit your goal for 2006, did you feel the January blahs?

In this special teleseminar and interview, Mark LeBlanc, will share a number of his unique insights around what it really takes to have the best year of your life and work.

You will discover:

1. Why setting goals is usually a waste of time and energy,

2. The #1 reason why the goal-setting process is flawed,

3. The insider’s tip on what true focus is, and

4. How you can create a foundation for success, that is unstoppable!

Mark will lead you through a simple process, guaranteed to make a difference in
your next twelve months, if you are willing to step back and look at how changing
your perception of goals, milestones, and benchmarks, will take you to the top.

Whether you want to grow your business, become debt-free, lose 15 pounds, or
have more fun in your life, make plans now to attend this teleseminar. You can
create a turning point in your life and work, and generate the momentum you are
looking for, in just one hour.

RSVP for an hour, and hear ideas you can use for a lifetime!

DIAL-IN NUMBER: (507) 726-3200

ACCESS CODE: 99395#

Tuesday, January 30th at

4:30 p.m. EST
3:30 p.m. CST
1:30 p.m. PST

Please reply to dan@prleads.com with “I wont miss this” in the subject line so we can get a count.

If you can’t attend, but would like a copy of the MP3 file, please reply to dan@prleads.com with “Please send me Mark’s file.”

Mark LeBlanc, is the President of Small Business Success, and the Author of the

soon-to-be released book, Growing Your Business When YOU Are The Business! He will

serve the National Speakers Association, as it’s President this Summer through July,

2008. His unusual anti-bootcamp, weekend business development retreat is truly in

a category of one, and he’s about to conduct his 70th weekend business retreat. For

more information, go to:
www.AchieversCircle.com

I first met Guy Kawasaki in 1990 when he was the noted software evangelist for Apple Computer and he was crusading across the world convincing software developers to write programs for the Macintosh and I was fairly well-known PR person specializing in high tech products.

We were at a luncheon sponsored by a Macintosh magazine and I had a copy of the proofs of my new book, “How to Publicize High Tech Products and Services.” I showed him a copy and asked for his feedback and advice.

“You have two spaces after each period at the end of a sentence,” he said.

Boy, does that put a time stamp on this conversation! It is a benchmark in history. The computer and word processors effectively put an end to the centuries-old practice of putting two spaces at the end of each sentence. Now you put only one space. A radical change in practice. Now, no one puts two spaces after a sentence.

So, add 15-plus years and I see uber-venture capitalist Guy Kawasaki again in January 2007 as he is delivering a speech at the University of Minnesota to a group of entrepreneurs.

He is engaging, funny and thought provoking. Some of his business wisdom is common sense (of course some people never learn common sense until someone points it out to them). But he added two points that were defining:

1. Don’t work alone. This whole one-man-show thing is nuts. Get partners. Get employees. Get help. I liked this because it meant: Get your time back. Get a life.

Way to go, Guy!

Second key point: Don’t ask a man for feedback on your business plan. Ask a woman.

Why?

Because men have a “war gene” that makes them want to take on any challenge, climb every mountain, beat every competitor — no matter what. So what it the market is dominated by two companies that have been doing this forever and it would cost zillions to outmaneuver them? Take them on anyway! That’s the war gene talking.

Women don’t have this gene, he said. Women would look at the business plan and say “Are you nuts” and walk away.

You don’t get that kind of thinking from a TV reality show!

Thanks, Guy.

Dan Janal
Your Fearless PR LEADER
www.PRLEADS.com
PR LEADS Expert Resource Network

If You Build a Blog, How Do You Get them to Read It?

Everyone has a blog. But how can you use it increase your visibility and publicity?

Join me and Nettie Hartsock – Principal of Hartsock Communications – www.nettiehartsock.com and Business Advisor and Editor for Allbusiness.com’s Must Read Business Books Blog to learn how.

In our teleclass Nettie will tackle how to use your blog to grow your business, how to reach out to other blogs, and build a stellar blogroll, how to drive traffic to your blog, how to join the blog carnival and how to blog tip and play blog tag without ever leaving your office. She’ll also cover blogger fear and how to best approach the blogosphere and make connections with fellow peers in your arena.

Here’s what we’ll cover.
” I’ve got a blog but no one visits…
” How do I drive traffic to my blog?
” Can I join in blog tag?
” What’s a blogroll got to do with it?
” How can I hitch a ride on the blog carnival?
” What good is commenting on other blogs and why should I do it?
” The 5 misconceptions about blogging.
” Ten Tips to Reaching out to Bloggers for PR
” How to boost your blog viability, ranking and blog carnivals.
” Taking your first dance at the Bloggers Ball and how to make sure you’re wearing the right shoes
” How do I measure and track my blog’s success?

As a PR LEADS blog reader, there is no cost to attend. Just call in to this teleseminar!
Thursday, January 25, 2006

2-3 p.m. Eastern
1-2 p.m. Central
11-Noon Pacific

Please call in 5 minutes to the hour. We have only 100 lines and it will fill up.
(218) 486-1105
Conference ID:
214991#

If you’d like your own teleseminar line for your conference calls like this one, click here:
http://www.myfreeteleconference.com/promo/

Nettie’s “reaching out to bloggers” wisdom was selected by MarketingSherpa for the Wisdom 2007 report – http://www.leadernotes.com/2007/01/are_the_best_leaders_born_or_m.html .
If you click on the link and open it as a PDF You can read Nettie’s comments on page 18.

Here are links to Nettie’s sites:
Allbusiness.com’s Must Read Business Books Blog
http://www.allbusiness.com/business-planning-structures/starting-a-business/2976079-1.html
Professional PR blog – http://www.allbusiness.com/marketing/public-relations/2975292-1.html
Paste these links into your browser.

See you there!

Dan Janal
Your Fearless PR LEADER

P.S. Remember, no need to register, just dial in.
P.S. No, we’re not selling CDs. If want the info, call in! Or send me an email and ask how you can get access to all our teleseminars.

Attention tree huggers! Your time has come.

Environmentalism and energy independence will two of the biggest news stories this year.

Consider this:
1. Business Week devotes its cover story to this topics this week.
2. Forbes’ inspirational quotes this week are about the environment.
3. One of my clients proposed this idea to me last week BEFORE the magazines hit the stands.

If that doesn’t mean a new trend is brewing, I don’t know what does.

So what does this mean for you?

1. Think of how your story relates to the environment.
2. Come up with story angles you can pitch to the media.
3. What aspect of your expertise hinges on the environment? Come on, there is an angle for nearly everyone. If you can’t think of it, call me and we can brainstorm together at my normal consulting rate.

Then, think of how you can create a message that the media would jump at.

I interviewed TJ Walker on how to create compelling sound bites in a teleseminar recently and I have to tell you, the ideas he gave me were amazing. There were about 20 tips and each of them was brilliant. You can order the CD or the transcript at this page.

http://www.prleads.com/club-message.htm

Just keep saying to yourself, green equals green.

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
www.PRLEADS.com

Susan Harrow has interviewed publicists who regularly get
their clients featured in 0 and people like you who have
done it themselves. Some of their results:

==> “The O feature got us into over 100 retail outlets,”
says Denise Loren of http://www.bowwowtv.com, whose company
makes DVDs for dogs, which increased her business by 75%.
With no money spent on advertising they made $100,000 in
retail/wholesale dollars last year. “The impact for the
company once we were in O was that it legitimized us. And
that’s important for a one-product company.”

==> Jeanne Fitzmaurice of http://www.designhergals.com a
website that allows users to create her (or a friend’s)
virtual likeness and produce it on personalized stationery
and gift items says, “Our team was fulfilling 500 to 600
orders a day during that month of May versus the usual 100
per day.” She calculated that sales went up by about 60% in
that thirty-day period. Her registered website users soared
from 70,000 to 150,000 women.

==> Genevieve Piturro who founded the pajama project, a
charity to give new pjs to poor kids went from 5 chapters to
30 and growing. She got 9000 new pjs donated and a donation
of $5000.

==> Stephen Shapiro, author of Goal-Free Living: “How to
Have the Life You Want NOW!,” says that his article helped
springboard him into Entrepreneur, Investors Business Daily,
Family Circle. His speaker bookings increased dramatically,
he got listed as one of Tom Peters’ “cool friends” and is in
process of shooting a pilot for a TV show.

==> Author of “Yes Lives in the Land of No,” BJ Gallagher
says, “I’d been trying to get the attention of this high-
powered agent forever. Just last month the top-notch agent
signed me to an exclusive contract representing my next
book. Did my O article make her more inclined to say ‘yes’
to my book proposal? Undoubtedly.

==> The volume of Dr. Volgman’s cardiology program at Rush
University Medical Association expanded substantially. “O
put the program on the map,” says publicist Chris Rush.

==> Jeanine Fitzmaurice of Design-her Gals notes: “It’s sort
of like winning the Academy Award. It’s definitely a
distinction that validates your product like no other
publication.”

In addition to getting this 100+ page ebook you’ll get
popular products and programs from more than 20 marketing &
publicity experts who have partnered to bring you
intelligence that will get you publicity in every area from
speaking and getting on national TV to getting buzz on the
net to making your book a bestseller. January 8th-12th ONLY.
Go here to find out more:
http://www.webmarketingmagic.com/app/aftrack.asp?afid=472173

P.S. Please pass this on to at least 5 friends, colleagues
and associates or anyone you know who would like to promote
themselves, their business or product, become a speaker or
make their book a bestseller. Thank you!

The Wall Street Journal showed the world its redesigned newspaper this week. If you subscribe to the hard copy, you’ll see a narrower newspaper, larger fonts, more color and lots of other changes. Some big. Some small.

I’d suggest you go to the library and pick up a copy of Tuesday’s edition, which explains why the changes were made. You’ll get a fascinating look into how editors think about presenting the news. That could be invaluable for you when you are trying to think like a reporter or editor to get them to write about you!

They even explain how they integrate the print and the online editions. This is becoming increasingly important as younger people don’t read print newspapers in substantial numbers. The trend has been going downward for decades.

If you want to learn how to pitch your stories to reporters, listen to the interview I conducted with former newspaper editor Joan Stewart. The advice is timeless.

Dan Janal
Your Fearless PR LEADER
PR LEADS Expert Resource Network
www.PRLEADS.com